July 4, 2013

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Rather than a more traditional, top-down corporate video approach, said Bowen, "We're more inside up in how we generate the content, as opposed to someone in management telling employees this is how you're going to do it. You get a better form of communication in the organization that way."

Both teams' products have evolved rapidly over the weeks of the Gig Tank.

"We weren't even sure what industry we wanted to target because we were being pulled in so many different directions," said Bowen. "We knew we wanted to do some type of learning platform."

"We were the opposite," said Tien. "We knew the industry but we didn't know what we wanted to do in it. We knew we wanted to give young adults more control in the economy. A lot of people feel really helpless, especially given the current environment."

"We're both solving big data problems," added Bowen. "Every organization has a huge amount of data that's trapped within the walls of people's minds. Tidbit is trying to pull it out and share it in that organization so that everyone can benefit from it. Debbie is doing same thing with Sisasa, but her data is knowledge trapped in websites and dusty books that no one in that age group would use."


July 4, 2013

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